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PureGym in Dubai is offering memberships for as little as Dhs79 a month

It's official: UK's PureGym is now open in Dubai..


UK’s affordable no-contract gym opens today in Dubai.

PureGym Group, a global provider of affordable and flexible fitness solutions, in collaboration with Ektimal launched its first branch in the UAE today, January 18, in Nad al Sheba’s Avenue Mall.


Self described as the ‘UK’s favourite gym’, PureGym will soon open branches in two other locations in Dubai including Market Mall in Dubai Investments Park and Al Barsha which is currently open for viewings only.


The new gym in Dubai is highly spacious and consists of high-quality equipment, including a large free weights area, a cycle studio, cardio zones, and a ladies-only area.

PureGym is a contract-free gym that is designed to welcome and support the community, where you can be flexible by working out on your own or taking classes with a personal trainer to lead a healthier lifestyle.

Launch offers

PureGym offers a 20 per cent discount on memberships to its first customers.

Members will also have access to a variety of fitness classes, including step, HIIT, aerobics, yoga, pilates, pump, circuits, and more.

Core membership to the Nad Al Sheba branch offers unlimited access to classes and the gym floor for just Dhs119 per month (plus Dhs60 joining fee). Under this core membership, you can enjoy loads of classes from  Cycle to Circuits, and also make use of 180 pieces of equipment and modern facilities.

If you’d like to bring a gym buddy along for free four times per month, the ability to freeze your account for up to 3 months, plus priority with classes, you can pay Dhs169 (plus Dhs60 joining fee) for Plus membership at Nad Al Sheba branch.

Core membership for the Al Barsha branch is currently priced at Dhs79 per month (plus Dhs60 joining fee), and Plus membership Dhs129 per month (plus Dhs60 joining fee).

Prices for Dubai Investments Park gym has not been announced yet.

You can sign up at to avail the offers.

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PureGym is offering a unique proposal for the MENA region in the following ways:

  • Membership flexibility – Members will have the freedom to freeze, leave and re-join whenever they want and can do so in a matter of minutes through the PureGym app. Most of its gyms will be open 24/7, allowing members to work out as per their convenience.
  • High quality facilities at affordable prices – Each gym offers numerous state-of-the-art equipment, spacious studios, and multi-purpose training zones, all at an affordable price. Members can also access highly qualified personal trainers to help them achieve their fitness goals.
  • Industry-leading technology – PureGym bridges the gap in the market for high-quality, technology-enabled gyms with its industry leading app. The app facilitates quick registrations, hosts hundreds of workout videos and includes features that assist members to choose the best time to visit the gym, book classes and provide contactless entry with a QR scanner.

PureGym plans to launch over 20 gyms across the UAE in the next five years, with the first three branches opening in Dubai this month.